World Press Photo De Nieuwe Kerk, Amsterdam

Project executed as part of the design team at NorthernLight

Overall experience design: NorthernLight

My role: Senior spatial and experience designer

Photo: Teo Krijgsman

The World premiere of the World Press Photo 2019 exhibition was presented in the De Nieuwe Kerk, Amsterdam, for the occasion I was responsible, together with the NorthernLight team, of the redesign of the exhibition.

The design amplifies the scenography and celebrating the church’s Gothic architecture of De Nieuwe Kerk in Amsterdam,

the design makes the overall experience more attractive for a wider and more diverse audience and gives an individual atmosphere and identity to each photo category.

The exhibition was developed with a modular display system mainly through the side aisles with the addition of specials suggestive sets in two of the chapels and, an iconic installation in the central nave were visitors could experience the impact a single image can have on a country, the world, the news, and social media.